Blog Confessions - Finding Contentment in Simplicity

We've had the most amazing weather the past few days here in Nashville, and I'm loving the cooler temperatures with lots of sunshine! I'm seeing a small glimpse of the upcoming Fall weather, and I can't wait for those pumpkin spice lattes, hot apple ciders, colorful leaves, and of course football games!

I had coffee this morning with my wonderful friend and talented business pal, Molly of SimplyMPhotography. Molly has been one of my longest, dearest friends, and I've been blessed to share a lot of life with her by my side. We schedule regular coffee dates to discuss business, life, love, and the pursuit of happiness. I cherish these talks so much, and this morning led to yet another good chat!

We shared that we both desire to live more intentional lives... making time for the most important things and cutting out all the "unnecessary." As I was driving home from our coffee date, I reflected on how I've been living each day and how I want to change some things so that I can live more intentionally. As a designer and entrepreneur, I'm always thinking of ways to build things, improve things, and beautify/make-over things - it's in my nature, I just can't help it. And while this is a good trait in many ways, it sometimes leads me to feeling discontent with the way things currently are. I want a bigger house with big closets and big bathrooms and a big studio for my business, I want a new wardrobe, I want to lose weight so I have more self-confidence, I want more friends, I want more work functions & events to attend, I use to want more retail stores to carry my stationery line, the list goes on. This world constantly tells us that more is better. But what I'm finding to be true is that I actually want less.

Don't get me wrong, some of these things are not all bad - especially when they are held at a healthy level of importance and when they are used to glorify our Father. But these desires become toxic when they totally consume our thoughts and make us ungrateful for all that we already have. I've been praying a lot to find peace and contentment in the here and now. I want to soak up these moments and appreciate these times and give thanks for my blessings without asking for more. I really want to simplify my life and my business in order to make time for the most important things and the most important people. I don't want to be complacent, just content. 

So I've started making a list of the ways I want to simplify my life. A few action items include going through drawers, closets, the attic, my office, and other areas in our house to de-clutter and get rid of the unnecessary "stuff." Do some overdue yard work and touch ups around the house to better love the home that we are currently blessed to own. For my business, this sparkly new website is one of the ways I've attempted to streamline and simplify, but there are other steps I need to take that will allow me to better serve my clients and spend more time with my family and friends. I guess better get to work!

I've been developing my professional and personal growth by attending conferences for creative entrepreneurs, and while I don't wish to spill my guts or over-share on my blog, I do think it's important that I give you a taste of the real Beth Hart from time to time. I'm far from perfect, and my business is far from perfect... and hopefully I can connect with you and inspire you by being transparent and confessing my struggles. Thank you for reading, and I look forward to sharing more "real life" with you!

I'll leave you with a few lyrics from a song that I consider to be a really good reminder of how to find contentment...

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Celebration Sale!

Wow! I'm overwhelmed with all of the compliments, love and support since the launch of my new branding and website on Monday! To say "thank you" and in celebration of this exciting milestone, I'm offering 15% off anything you see on my new website through the end of August (*does not include custom design). All you have to do is mention "launch party sale" when emailing your orders to bethhartdesigns@gmail.com.

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*Please note: I'll be revealing my new 2013 Christmas card designs and launching the Annual Early Bird Christmas Card Special in September, so don't feel the need to order Christmas cards just yet! Can you believe it's almost time to start prepping for the holidays? Oh where does the time go?

Thank you again for all of your support! I love what I do because of you! Happy Friday!

The Rebranding and Reopening of Beth Hart Designs

I can't believe this day is finally here... I'm so very excited to share with you the brand new Beth Hart Designs! I've spent the better part of 2 months rebuilding my little business - the branding, website, packaging and all. But the rebuilding started long before 2 months ago.

I've been in business for over 5 years, and although I've grown and flourished in many ways, I was lacking one major thing: direction. I started out with the dream of becoming a wholesaler - a big, multi-employee, wholesaling machine like the designers I admired so much while working at Swoozie's. I pursued that dream in 2011 by going to AmericasMart in Atlanta - both in January and July. And although it was successful on many levels (Swoozie's and some other amazing stores picked up my line), I wasn't happy nor did I feel fulfilled.

So in July of 2012, I attended the Stationery Academy hosted by Whitney English and Natalie Chang (two amazing women). I arrived feeling lost, insecure with my brand, and lacking direction. But I left with a spark, a hope and a belief that I could find my way in this great stationery and design world. And that's when the rebuilding and rebranding started to happen. I dug deep to figure out who I am, what my style really is, and how I can best serve my purpose through my career. I'm still working on my personal and professional development, but I'm now equipped with that one thing I needed most: direction.

I'm extremely proud and so very excited about this launch. So much hard work, sweat and tears are in this new logo, website, and overall branding. I'm thrilled to have a logo and tag line that represents everything BHD is about... Delightfully Southern. After 5 years of being in business I finally have a website that can serve as a portfolio for all of the products and designs I offer. Although there are new products and designs yet to come, I can actually be proud to send customers and clients to the new bethhartdesigns.com! My Etsy shop is still a work in progress, but soon many of my products will be available for purchase online. Below is the branding style guide for my new "do." 

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Thank you so very much for all of your patience, support and encouragement throughout this time. Beth Hart Designs would not be possible without you, and I am beyond grateful and so very blessed!  I feel that this is just the beginning to many great things ahead, and I am excited to share the journey with you along the way!